Boosting a brand or growing your following? Why not do it with food? Here are some trendy TikTok recipes you can try, and get your content seen!

When marketing a product or service, you’re trying to entice. And, what’s more enticing and inviting than an irresistible cheese pull, or a seductively steaming bowl? Food content on TikTok proves to be consistently popular. Creators share their weird and wonderful culinary creations, showcase their favourite fast food orders, or enjoy new mukbang discoveries.

When creating video content for your business, you may sometimes be stuck for ideas. It’s important to deliver a message, represent your brand, and add value to their viewer’s life. But, this doesn’t mean it has to always be serious time. Most people enjoy good food, so food videos are a great way to connect with a wider audience and have a bit of fun. If people are sticking around to watch your content, they’ll start to recognise your brand and get interested in your main mission.

Since it’s all about trends on TikTok, we’ve listed some of the trendiest TikTok recipes for 2022. Next time you’re shooting video for your content marketing strategy, why not whip up one of these tasty treats?

Tortilla Fold Hack

Fill your folded tortilla wrap with whatever you fancy, and put your own spin on it.

Baked Feta Pasta


Baked feta pasta with cherry tomatoes!! Recipe on blog • Inspired by @grilledcheesesocial 😘 #tiktokpartner #LearnOnTikTok #fetapasta #recipes

♬ original sound – Feel Good Foodie

Hop onto one of the biggest TikTok recipe trends, and cook this beautifully simple but aesthetic dish.

Green Goddess Cabbage Salad

There are many variations of this dip/salad out there. Why not show off your own version and enjoy this gargantuan green medley.

Japanese Cheesecake

Jiggly, fluffy cheesecake has been a firm internet favourite for some time. So satisfying to watch, try baking your own sometime.

Pancake Cereal

We recently enjoyed pancake day, and had fun with some slo-mo pancake flipping action.

But a trending TikTok recipe that sounds too fun to pass up is pancake cereal!


#ad Put some respect on this @lylesgoldensyrup pancake cereal! 🍯🥞 #joyforall

♬ Shipyard Sample OriginalMix – Official Sound Studio

Decorative Focaccia

Get artistic with this delicious baked delicacy. You can even make your toppings and decorations brand appropriate!

Airfryer Babybel Cheese

Anything made in air fryer is trendy. But, the internet loses its mind for a cheese pull, so why not jump on the bandwagon with these gooey breaded Babybel bites?